Iron AI - Automated Lead Nurturing for Real Estate Agents

You're Getting Leads. But Are You Converting Them?

Leads Go Cold

You capture leads but don't have time to follow up consistently. By the time you reach out, they've moved on or forgotten about you.

Manual Follow-Up is Exhausting

Manually tracking and messaging every lead takes hours you don't have. The admin work keeps you from focusing on actual selling.

Money Left on the Table

Every missed follow-up is a potential commission lost. Inconsistent communication means deals slip through the cracks.

Automated Communication That Feels Personal

Iron AI builds custom automation workflows that handle lead follow-up, nurturing, and qualification for you—so every lead gets consistent, personalized attention without you lifting a finger.

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Instant Follow-Up

New leads get immediate, personalized responses via email or SMS. No more waiting hours or days to make first contact.

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Smart Lead Qualification

Automated conversations that ask the right questions and identify which leads are ready to buy—so you spend time with serious buyers.

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Consistent Nurturing

Regular, personalized check-ins that keep you top-of-mind. Your leads stay warm until they're ready to move forward.

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Built for Real Estate

Pre-tested workflows designed specifically for real estate agents. Not generic templates—proven systems that work in your market.

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Email & SMS

Reach leads where they actually respond. Multi-channel communication that adapts to each prospect's preferences.

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Get Your Time Back

Stop spending evenings on admin work. The automation runs 24/7, so you can focus on showings and closings.

Common Questions

Will it sound robotic or impersonal? +

No. The workflows are designed to sound natural and personalized—not like a generic template. Each message is customized based on the lead's information and behavior. Most leads won't even realize it's automated until you tell them.

How much does this cost? +

Pricing depends on your volume and specific needs, but most agents find it pays for itself by closing just one extra deal per quarter. We'll discuss exact pricing on our strategy call based on your situation.

How long does implementation take? +

Most workflows are up and running within 7-10 days. We handle the technical setup and testing—all you need to do is provide some information about your business and review the messaging.

Is this complicated to use? +

Not at all. Once it's set up, the automation runs in the background. You'll get notifications when leads are qualified and ready for a call. No technical knowledge required on your end.

What if I already use a CRM? +

Perfect. We can integrate with most major CRMs to enhance what you're already doing. The automation works alongside your existing tools, not instead of them.

Can I still reach out to leads personally? +

Absolutely. The automation handles the initial follow-up and nurturing, but you're always in control. You can jump into any conversation at any time, and the system will pause automatically.

Stop Losing Deals to Cold Leads